BUY HERE AND SAVE A CATI choose this advertisement because it is a strategy that many companies use in order to get something, for example in this ad, the company uses a publicitary tactic in order sell more of their products with the phrase "Think about kittens", which is a way of creating compassion in the costumers, along with the use of DOMO, a character who is gaining popularity quickly.
I think that this advertisement is good because they sell a product and at the same time they provide a service and a feeling of "I did something good today" to the costumers.
What I didn't like of this ad is that they use a farely indefence creature as a main point and it isn't guaranteed that if buying there could really save a kitten.
I think the subject could be think about others and the audience of this ad is anyone who wants to buy and have compassion for animals, and the purpose I think is to relief the guilt of buying.
I agree at the fact that companies do use thiss kind of publicitary announcements to get a better sale-rate because people think they can really help, in this case the kittens.
ReplyDeleteBut people doesn't buy things only because they think they can help those kittens or something like that, they do it because generaly companies use cute animals or things to get people's attention, like in this case a cute kitten.
It's most likely that it was only a kitten running and modified the photograph to add the pair of domo, or viceversa, that's why I don't think the company usually scared of damaged the kitten.
that adversiment is useful in some companies in this case is just a trick to make you think "o I need to save that cat !" those kind of tricks are very use this days
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